Launch, Website Design, Marketing, Advertising, Content Strategy
The Brooklyn Chamber of Commerce
Visitbrooklyn.nyc
Brand Building
Event Marketing
Social Media Strategy
UX Design & Development
IMPACT
Established Brooklyn’s first official tourism platform.
Produced robust annual editorial calendar and newsletter program.
Generated new revenue through a strategic advertising model.
THE BUSINESS
The Brooklyn Chamber of Commerce launched VisitBrooklyn.nyc — New York State’s official site for the borough - built to fuel discovery, drive tourism and spark economic growth.
THE BREAKTHROUGH
From strategy to storytelling, photography/video, and social integration, Concrete Comm defined the platform’s voice, visual identity, and digital presence, creating a unified ecosystem and scalable business model.
THE BUILD
Brand Identity
Developed a narrative and visual system that is authentically Brooklyn.
Website Design & Development
Launched a responsive, mobile-first site.
Content Creation
Produced original photography, storytelling content, and travel guides.
Marketing & Advertising
Designed strategy and revenue-driving assets to build business.
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MORE WORK
Smart, Strategic & Straight Out of Brooklyn
